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LVMH Won Gold in Social Media Visibility During the Paris Olympics

rench Singer-Songwriter Yseult performs “My Way” during the Closing Ceremony of the Olympic Games Paris 2024 at Stade de France on August 11, 2024 in Paris, France. (Photo by Arturo Holmes/Getty Images)

SOCIAL MEDIA GOLD: The first results are in, and it looks like LVMH Moët Hennessy Louis Vuitton, a premium partner of the Paris 2024 Olympic and Paralympic Games, won the social media sweepstakes in round one.

The French luxury giant attained the highest social media value and visibility, generating 17 times more value than the brand’s average content on social media throughout the year.

So says Relo Metrics,…


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