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How to Grow a $100 Million Brand: Reinforcing Your Foundation | BoF Insights

How to Grow a $100 Million Brand: Reinforcing Your Foundation | BoF Insights

BoF Insights is The Business of Fashion’s in-house consultancy. We partner with leading fashion and beauty brands and investors to help them sustainably grow for the long term. Get in touch to find out how we can support your business.

This article is part three of a series by BoF Insights that outlines today’s playbook to translate cultural heat into commercial success. Read part one and part two.

For many fashion founders, generating buzz…


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Missing Brit who vanished in Bangkok is found safe following two-week search… after family were told he'd flown 5,000 MILES away

Seoul National University Hospital latest to achieve Stage 6 INFRAM

Seoul National University Hospital latest to achieve Stage 6 INFRAM