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Why Kate Moss Can Sell Diet Coke and Wellness

Why Kate Moss Can Sell Diet Coke and Wellness

Kate Moss has had a busy summer: She was named creative director of Diet Coke, the calorie-free Coca-Cola alternative that reigned for decades before the wellness boom — and its obsession with all-natural ingredients — took a bite out of sales. Then last week, she debuted Cosmoss, a beauty brand steeped in wellness principles.

The irony.

Inspired by a new lifestyle — heavy on meditating, yoga and “being healthier,” Moss said in a…


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UK home secretary Suella Braverman's family is spread across Delhi, Goa, Cyprus

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