Editor
In the two-plus years since acquiring Tiffany in a $16 billion blockbuster deal, LVMH has gradually revealed its plans to remake the brand from the bottom up. There was the Beyoncé and Jay-Z campaign, the “Lock” fine jewellery collection and the recently reopened flagship designed to please window-shopping tourists and high rollers alike.
Now, change has come to the top: The brand on Monday revealed its 2023 “Blue Book”, a series of…
