What Really Happens on a Tarte Influencer Trip

I don’t wear makeup. It’s never been my thing.

But when I hit the chair in a suite in the Plaza Hotel in New York, I felt like an excited child. A professional makeup artist applied a combination of Tarte’s Sundown and Heated eye shadows to my lids. I was going for a smokey eye bold enough to fit the state I’d be in later that evening, gyrating to Beyoncé’s soaring live vocals at MetLife Stadium for her Renaissance concert.

The whole…