The Start-Ups Defying the Luxury E-Commerce Slump

Last autumn, as marquee luxury e-tailers Farfetch and Matches scrambled to secure additional funding in order to avoid bankruptcy, a newer luxury marketplace was facing the opposite scenario.

Cult Mia — a platform that launched in 2019 selling an assortment of hyper-feminine garments from independent designers — had so much investor interest, it ended up raising a $3.5 million seed round in November, nearly doubling its initial financing…