The Oscars Are Back: What That Means for Fashion

The conventional wisdom around awards shows these days is that their importance as a cultural force is in possibly terminal decline. Last year’s Oscars had the second-lowest ratings ever, besting only the awkward mid-pandemic edition in 2021. Fashion brands still compete to dress the hottest celebrities, but to them the red carpet is just another marketing event among many.

This Sunday’s show is likely to provide an antidote to all that…