Most recently, Geradin spent almost 10 years at M+A Group, helping grow the careers of top stylists like Lotta Volkova and Ursina Gysi. Prior to her years at M+A, Geradin worked at Streeters agency.
Geradin’s new agency, Drive, will spearhead a community approach to representation, with an emphasis on mentoring young talent, she said. Clients include stylists Florence Arnold, Isabelle Sayer, Kyle Luu and Yohana Lebasi, as well as casting…