Sonia Rykiel Opens Pop-up at Hudson Yards

Sonia Rykiel will open its first U.S. pop-up store at New York’s Hudson Yards on Monday.

The 900-square-foot retail footprint will showcase Rykiel Forever, a fresh reinterpretation of the brand’s knitwear, including its signature stripes and sweaters, Velvet Strauss, styles that combine rhinestones and velvet, and Mai ’68, the fall 2022 collection.

The Hudson Yard boutique combines the brand’s design…