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Sneaker Maker Taking on Nike Leads Growth of Top Chinese Brands

Sneaker Maker Taking on Nike Leads Growth of Top Chinese Brands

A sportswear company founded by an Olympic gold medalist saw the biggest surge in growth in a ranking of the 100 most valuable brands in China this year.

Athletic apparel maker Li Ning Co. had its brand value jump 66 percent to $3.4 billion, the quickest pace in the annual list compiled by Kantar BrandZ. Its rise was fueled by technical innovations and patriotic styling, the report said, with the latter feeding into a growing wave of consumer…


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