MILAN — Onitsuka Tiger’s celebrations for its 75th anniversary are going on across two continents with activations lined up for Paris and Tokyo, its hometown.
On the French capital’s Champs-Élysées thoroughfare, which has undergone a wide-ranging makeover for the Olympic Games, the sneaker and sportswear brand has opened the doors this month to the Hotel Onitsuka Tiger, conceived as a multipurpose space hosting cultural,…