Editor
Snapchat parent Snap has expanded its partnership with ShareChat’s Moj to integrate its AR Camera Kit within short-video app MX TakaTak. As a result of the new move, the MX TakaTak app will now offer the ability to access new camera experiences powered by Snapchat’s augmented reality (AR) technology. The integration will also help ShareChat to increase user retention and duration spent on its app over time. Short-video apps including MX…
