Editor
Unilever is set to acquire the British personal care company Wild for £230 million ($286 million), Sky News reported Monday.
Wild was founded in 2019 by Charlie Bowes-Lyon and Freddie Ward. It offers refillable deodorants, lip balms, body washes and hand soaps through its direct-to-consumer website.
The company enjoyed a sharp uptick in its business in the aftermath of the Covid-19 pandemic, following a raft of reformulations and fresh…
