Snipes is kicking off its first apparel launch of the year with the help of rapper Coi Leray.
The streetwear retailer is teaming with the 25-year-old rapper for its new apparel campaign, with Leray being tapped to “bring her unique style and sensibility to the world of fashion and streetwear,” according to Snipes.
“Coi Leray embodies everything that Snipes stands for — creativity, authenticity and…