Netflix said on Wednesday that it has selected Microsoft as technology and sales partner for its planned ad-supported subscription offering, as the streaming giant looks to plug slowing subscriber growth by rolling out a cheaper plan.
Shares of Netflix rose 2 percent to $178.06 (nearly Rs. 14,100) on the news.
Netflix announced in April that it would introduce a new, lower-priced version of its service in a bid to attract more subscribers. The…