L’Oréal Invests in Metaverse Start-Up

In its first venture-capital investment in the metaverse or web3 worlds, the beauty giant is backing a company that lets brands build their own virtual spaces.

The

, a “metaverse-as-a-service” platform that allows brands to develop blockchain-enabled 3D spaces from end to end, was made through L’Oréal’s corporate venture capital fund, BOLD.

Digital Village raised a total of $4 million in the round…