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Alo Yoga is going all in on crypto.
The yoga-wear and accessories brand, which owns stores and studios in major cities across the US, is allowing its corporate employees to convert part or all of their paychecks to cryptocurrency and will accept crypto as payment on its e-commerce website.
The moves, which precede the launch of an NFT collection timed with New York Fashion Week in September, is part of the company’s push to “move wellness…
