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Genny Channels Candid Femininity for Spring 2024 Ad Campaign

Genny Channels Candid Femininity for Spring 2024 Ad Campaign

PURE BEAUTY: In keeping with her spring 2024 aim to exalt women’s essence and beauty, Genny’s creative director Sara Cavazza Facchini channeled candid femininity for the season’s ad campaign.

Lensed by Italian photographer Giampaolo Sgura, black and white and color imagery features model Anne Vyalitsyna in candid poses, with no-makeup makeup and beach-waved hair. Clad in the designer’s feminine concoctions…


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