Editor
On Oct. 1, Facebook is shutting down its live shopping feature, according to a statement by Meta. Users will no longer be able to host shopping events on the site, create product tags or playlists in videos. Instead, Meta will focus on its short-form video product, Reels, citing shifting viewer behaviours.
The announcement comes after Kylie Jenner and Kim Kardashian, who together wield over 680 million followers on Meta-owned Instagram
