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in Fashion

EXCLUSIVE: Dior Names NewJeans Member Haerin as Brand Ambassador

by Editor April 26, 2023, 7:03 am 1.5k Views

PARIS — Dior on Wednesday named Haerin, a member of NewJeans, its new brand ambassador, underscoring the South Korean girl group’s meteoric ascent.

The 16-year-old was the last member of the band to secure a deal with a luxury brand, confirming recent speculation fueled by her appearance on the digital cover of Vogue Korea’s May issue in Dior fine jewelry.

Dior named Haerin a house ambassador for jewelry, fashion and beauty,…

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