Can Pangaia Be More Than a Loungewear Brand?

When Pangaia launched in 2019, it aimed to be more than just another direct-to-consumer brand selling brightly coloured sweatsuits.

The company pitched itself as a materials science business focused on tackling fashion’s environmental footprint through next-generation textiles and technologies. Its direct-to-consumer label was meant to be a showcase for a more disruptive and lucrative business, selling material innovations to the rest of the…