Boots Opens Its First Beauty-Only Store

Boots will open its first-ever dedicated beauty store, called “Boots Beauty,” on Wednesday in London’s Battersea Power Station shopping centre.

At over 11,000 square feet, the store will include new-to-Boots brands such as Ariana Grande’s cosmetics line R.E.M Beauty and Gen-Z skin care label Bubble, as well as indie brands including hair care company No Knot Co, sustainable cosmetics seller Fruu and Silke London, which makes silk hair…