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Beautycounter Enters Ulta Beauty

Beautycounter Enters Ulta Beauty

The clean beauty brand, which was valued at $1 billion in 2021 after private equity The Carlyle Group took a majority stake, will be available on Ulta.com starting Feb. 26, and in 500 stores nationwide on Mar. 5.

”Our partnership with Ulta Beauty is an exciting step toward achieving Beautycounter’s mission of getting safer products into the hands of everyone,” said Marc Rey, Chief Executive Officer, Beautycounter in a statment.

The move…


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