Ariana Grande’s r.e.m. beauty to launch at Selfridges next month

Being able to touch, swatch and test beauty products in person is an experience that just can’t be matched online.

Sure, AI technology is getting smarter, but there’s nothing quite like playing with a product in your hands to know if it’s truly for you.

Ariana Grande knows this too, so UK fans of her brand r.e.m. beauty will be glad to see the arrival of physical stands in…