Are Mass Market Fashion Companies Really the Industry’s Worst Performers on Sustainability?

Fast fashion and sustainable fashion are two concepts that are difficult to square.

Low prices and fast-changing styles can quickly translate into insecure working conditions, low pay and labour abuses within the supply chain. Meanwhile, the fashion cycle churn feeds a culture of over-consumption that drains resources and literally creates mountains of waste. But at a time when even luxury moves fast, are low-cost brands really fashion’s…