Editor
When the fashion styling game Drest debuted in 2019, video games were still foreign territory to many fashion brands. The few labels that had begun exploring the space, such as Louis Vuitton, Burberry and Nike, were exceptions rather than the rule.
That’s changed.
“Now I think everybody truly understands that there is an audience who they are only really going to connect [with] through these kinds of metaverse, gamified spaces,” said Lucy…
