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Pantone Expands SkinTone Guide to Help Creatives Further Diversity

Pantone Expands SkinTone Guide to Help Creatives Further Diversity

For the first time in 10 years, Pantone LLC is broadening its SkinTone Guide to appeal to a wider audience.

Initially launched with 110 skin tones for the cosmetics industry, the extended range has 28 additional color options and is targeted at a broader range of creatives. Along with beauty, the guide is suitable for such other sectors as fashion, home, interiors, the metaverse, prosthetics and toys. The guide can be applied to…


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