Y-3 Launches Atelier Line With Paris Pop-up and Exhibition

THREE STRIPES IN: Two decades ago, Adidas and Yohji Yamamoto came together for Y-3, which revisited sportswear through the Japanese designer’s lens. 

Now, they’re bringing that vision full circle with the launch of Y-3 Atelier, a line that will parlay the patterns of Yamamoto’s runway pieces into items that cut closer to his namesake brand than ever.

The line is meant to draw on “monozukuri” (or “making things” in…