Phoebe Philo’s LVMH-backed eponymous label is set to diversify its distribution strategy, adding a handful of brick-and-mortar wholesale accounts in key fashion cities in Europe and the US.
The hotly-watched venture’s third collection (which it refers to as seasonless “edits”) will launch online September 10, after which the collection will be rolled out to concept stores and luxury department stores for the first time. Stockists will…