Editor
Meta is launching an online store to sell fashion for its virtual avatars, and industry heavyweights Balenciaga, Prada and Thom Browne will be the first brands to join.
In a live announcement on Instagram Friday, founder and chief executive Mark Zuckerberg joined Eva Chen, Meta’s vice president of fashion and shopping partnerships, to share the news and offer a glimpse of what Meta’s new avatar fashion will look like. Chen held up images…
