Why Fashion Went Silent on Pride This Year

As Pride Month wound down last summer, Nike made a bold show of support: “No Pride, No Sport,” the company declared on Instagram. “Beyond the month of June, we want to create a culture of belonging where athletes of all identities can move with pride every day of the year,” the caption read.

This year, Nike is taking a different approach. For the first time since 1999, the sportswear giant is not releasing a Pride-themed collection or…