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Apple Ready To Spend Billions To Catch AI Leaders: Report

Apple will spend billions on generative AI research and development

Apple is prepared to spend billions to catch the leaders in generative AI technology, according to Bloomberg Apple watcher Mark Gurman.

In his Power On newsletter Sunday, Gurman wrote that three Apple execs — John Giannandrea, Craig Federighi, and Eddy Cue — are leading the company’s generative AI push and are on a course to spend US$1 billion a year on the initiative.

He noted that…


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