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Kering Sets Plan to Boost Gucci in China

Kering Sets Plan to Boost Gucci in China

Kering will outline plans to reinvigorate sales at its star label Gucci this week, throwing the spotlight on its approach in China — a key growth driver for leading luxury houses that has been hit by its new Covid lockdowns.

Investors are closely watching the Chinese market, set to become the biggest for the luxury sector by 2025, to gauge how much the strict pandemic containment measures since March have impacted demand for high end fashion…


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