Editor
Parade is officially off the market. But its exit has raised more questions than excitement.
The Gen-Z intimates start-up said Tuesday that it is set to be acquired by Ariela & Associates International, best known for owning the licence to Fruit of the Loom’s bra line. Cami Téllez, who was 21 when she founded the brand in 2018, is leaving the business. Financial terms were not disclosed.
The sale of what had been a standard bearer for the…
