Hurley, the Huntington Beach, California-based surf brand, will introduce a Hurley Super Surfer Game and the Hurleyverse, a way for the brand to merge gaming, the world of blockchain technology, and its surf DNA.
Dropping Aug. 30, Hurley gaming fans can purchase Hurley NFT digital collectible players, which are surf-ready sloths inspired by the sport’s greatest athletes. Available for purchase on Jump.Trade…