SOUNDS (AND LOOKS) GOOD: MSGM and Heineken Italia have teamed to celebrate the 150th anniversary of the Dutch beer brand with the creation of a limited-edition capsule collection.
The tie-up leverages the brands’ shared penchant for conviviality and social gatherings as well as their youthful spirit and tone of voice.
The key piece in the collection is a long-sleeved polo shirt winking to the world of soccer, which makes for…