Spending on China’s major e-commerce platforms for 618, one of the key shopping festivals on the retail calendar, rose 5.4 percent year over year, according to Syntun, a third-party retail data provider collating estimated GMV from JD.com, Alibaba’s Tmall and Pinduoduo. The figure represents the slowest growth rate in three years.
The day originated as a celebration of JD.com’s founding on June 18 but it has since become a widely-adopted…