Tommy Hilfiger is heading deeper into the gaming space.
Hilfiger, which is owned by PVH Corp., is broadening its presence on Roblox with the launch of “Tommy Play,” a space for community members to play, share, imagine and socialize. Each month this summer there will be content updates, map expansions on the platform and product launches created in collaboration with Roblox community creators and thought-leaders.
Roblox, the global…