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The Price of Cannes: Blackpink’s Rosé Generated the Highest Media Value

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The Price of Cannes: Blackpink’s Rosé Generated the Highest Media Value

LONDON — The city of Cannes had its busiest month in May with the Cannes Film Festival and a Versace fashion show in collaboration with Dua Lipa.

According to a report from WeArisma, an influence analytics company, the events occurring in the French Riviera generated millions of dollars in media value.

Rosé, one of the members of the K-pop group Blackpink, generated a media value of $6.6 million with a…

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