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Denim Guru Adriano Goldschmied Enters Partnership With OVS

Denim Guru Adriano Goldschmied Enters Partnership With OVS

MILAN — Italian apparel and retail chain OVS has entered a long-term partnership with denim veteran Adriano Goldschmied, tasked with advancing the denim product category with forward-looking fashion and sustainability credentials.

The collaboration unveiled Tuesday here officially kicks off with the fall 2023 season, which comes with an Italian exclusive secured by OVS on the use of Turkish supplier Crescent Bahümán’s Blue…


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